The pay day loan industry had been dealt a significant blow Wednesday whenever Google banned it from the marketing sites. But short-term, high-interest loan providers nevertheless have actually someplace to get, for now at the least: Microsoft’s Bing, which powers most of Yahoo’s search procedure and it is a remote number two within the search market.

Bing have not established a ban from the loan providers, whom Google referred to as peddlers of “harmful financial loans.” Alternatively, Microsoft told BuzzFeed news so it “respects the integrity of customer option” and it is “listening to customer and industry feedback with regards to lending that is payday.”